MARKETING PLAN

I just completed the IGNITE class with C4 in Atlanta. This is a class designed to “ignite” your art career and move you forward.  In participating in this, I created a marketing plan, which I have included below.  This is my initial version.  In presenting to some very knowledgeable people, I realized I need to change the following to really be successful:

  • Personalize my vision statement
  • Focus – it was felt to focus on the coolage party, when that takes off, the rest will come.
  • Target women in the 25-40 range. They not only have children for birthday parties, but friends getting married and many are in the corporate or non-profit world to eventually incorporate team-building and performance art.
  • Don’t ignore the suburbs
  • Snag the domain name of CoolageParty immediately
  • Once it gets going, re-assess my costs, they are low

I realized alot about myself – it was very eye-opening. I want to be part of a bigger art community that is well-respected. I’m not that interested in personal fame.  This was a big first baby-step for me.

 

marketing.001 marketing.002 marketing.003 marketing.004 marketing.005 marketing.006 marketing.007 marketing.008 marketing.009 marketing.010 marketing.011 marketing.012 marketing.013 marketing.014 marketing.015

 

 

 

 

3 thoughts on “MARKETING PLAN

  1. Make Money Invest

    Wow, marvelous blog format! How long have you ever been blogging for? you make blogging look easy. The whole look of your site is excellent, {let alone|as smartly as} the content material!

  2. vickiemartin Post author

    thank you – i’ve been blogging for a few years. sometimes on a schedule, mostly not! but thank you – i appreciate the thought and glad you found it

Leave a Reply

Your email address will not be published.